TheĀ Kamala Harris-Tim Walz camouflageĀ ā€œmidwest princessā€ hat, seemingly inspired by singerĀ Chappell Roan, has reached nearly $1m in sales in 24 hours.

On August 6, Vice President Harris declared the Minnesota governor as her Democratic running mate for the 2024 presidential election this November. In the official announcement video posted by Harris, an ecstatic Walz was featured, celebrating his bid as her vice president candidate from the comfort of his home. The 60-year-old politician dressed in a simple outfit: a black T-shirt, khaki bottoms, and a camouflage baseball cap.

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The $40 ā€œHarris-Walz Camo Hatā€ is available on theĀ campaignā€™s website. According toĀ Teen Vogue, 3,000 hats were sold within 30 minutes of the sale going live. Since then, sales have amounted to nearly $1m, according toĀ Teen Vogueā€™s report.

On the website, the hat is said to be ā€œAmerican made, union madeā€ and all profits go to the Harris Victory Fund. ā€œThe most iconic political hat in America,ā€ the description reads. And Bon Iver thinks so as well. The iconic musician was photographed wearing it on stage at a Harris-Walz campaign rally in Wisconisn on August 7.